"iDon't" campaign and then with its "Pretty" commercial. Then Verizon finally made the deal with Apple to get the iPhone and iPad and now they brag about their shiny, new Apple products.
T-Mobile has taken shots at the iPhone. And now that it is on the verge of a merger with AT&T, T-Mobile is practically begging Apple for an iPhone.
And then we have Sprint. Sprint hasn't been as vocal against the iPhone, but its commercials are laced with subtle jabs. In one instance, a review liked the HTC EVO 4G more than the iPhone.
And it looks like a Sprint iPhone is a done deal. In fact, it looks like Sprint will be spending $20 billion over the next four years buying iPhones. It's a desperate move for a company desperate to compete.
And that's not even the craziest news about Sprint. There's a rumor that we should all take with a grain of salt that the iPhone 5 and the iPhone 4S will be unveiled tomorrow but the iPhone 5 will be exclusive to Sprint with WiMax 4G capability. The iPhone 5 will then be available in the first quarter of 2012 to Verizon and AT&T customers with LTE 4G capability. I have a hard time seeing that kind of favoritism, but it is $20 billion in the bank for Apple. This could piss off a lot of people wanting to upgrade to the iPhone 5 but don't want to leave Verizon or AT&T.
We'll see tomorrow. If I feel up to it, I'll be liveblogging my comments during the event tomorrow that starts at 10 a.m. PST.