Monday, April 11, 2016

Finding a sweet spot for the price of the Apple Watch Sport

Courtesy: Apple

Apple is estimated to have sold 10.6 million of its Apple Watch in 2015.  That's a lot of wearables.  But, the device is nowhere near ubiquitous compared with the iPhone, the iPad or even the Mac.  I don't know many people who own and wear the Apple Watch everyday.

Recently, Apple dropped the price for its Sport models by $50.  That's a good start in finding a fiscal sweet spot for the device.  But, I think Apple can do more.